Micro SaaS are subscription-model products that solve specific problems for a specific niche audience. Micro SaaSes are usually build by 1 founder. And bootstrapping is done. Although it can be done alone, it can also be done in small teams. Teams of 2 or 5 people. There is a 2 person Micro SaaS team that I know now. Husband and wife travel the world. 🙂

Leverage Force

Leverage is a strategy for making big results with small moves. For example, the catapult. With a little movement, it can throw things hundreds of meters away. Smart small movements by you can throw you and your product hundreds of meters ahead.

Micro SaaS founders leverage content and collaborations. He/She shares his/her own story with people and attracts his/her target audience. This is how he/she finds his/her first customers.

Content Marketing

Content marketing is nothing new. E.g., magazines and newspapers. In fact, the first content marketing begins when the tractor company John Deere publishes an agricultural-related magazine for informational purposes only, without advertising its products. With this simple behavior, he/she reaches out to all agricultural workers and establishes an emotional bond with them. People trust the magazine. People trust the brand. People buy from that brand.

Today, content marketing is done as text, image, video, and sound. Micro SaaS founders use Twitter heavily and produce content for their potential customers.

Collaborations

Collaborations are agreements of mutual interest with a brand or person. E.g., marketplaces, influencers, affiliates…

Why Should I Build Micro SaaS?

Because you get a recurring earn money. If someone buys your product, they give you money every month. This means hot money. If done well, you can make more money than in standard jobs.

Micro SaaS means passive income. In other words, it also makes money when you are not looking at the product. It makes money even while you are sleeping and I can assure you that I have made money from my Micro SaaS even while I was sleeping. Its taste is very good. 🙂 The best thing about making Micro SaaS is that you do it once. Do it once. Always sell.

Advantages of Micro SaaS

First of all, the biggest advantage is that you have the opportunity to produce something from the things you love. Afterward, because you develop a product with few people, you get most or all of the income. Micro SaaS installers are not tied to an office. They are free to work anywhere in the world. It is a space that allows you to live a good life.

Disadvantages of Micro SaaS

You take care of almost everything. This includes marketing and taxes. You take care of company processes and you take care of selling the product. That’s why founders focus on finding customers first. That’s why they produce content. You also take care of customer service. On the one hand, you need to look at customer demands and develop the product on the one hand and sell the product on the other. That’s why if you’re going to get into such a business, you must have a strong strategy and a solid plan.

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